Requirements
Candidates must have at least 2 years of hands-on experience in DTC e-commerce with proficiency in Shopify and Meta Ads Manager. Strong analytical skills, an operator mindset, and fluent English communication are essential for this role.
Job Description
<p><strong>About the Role</strong></p>
<p>We're hiring a hands-on Media Buyer/ Head of Growth Operator to take ownership of the performance engine of a fast-scaling DTC e-commerce brand.</p>
<p>This is <strong>not</strong> a typical management role. You will <strong>work directly with the founder</strong> and be responsible for driving growth across markets, channels, and funnels. You don't need to have done this exact role before— <strong>BUT</strong> you need to be a builder who figures things out fast and gets things done.</p>
<p>If you combine analytical thinking with hands-on e-commerce experience and an ownership mentality, this role is for you.</p>
<h2 id="tasks">Tasks</h2>
<ul>
<li>Performance marketing across Meta, Google, AppLovin (Axon), and Taboola</li>
<li>Creative strategy— identifying winning hooks, angles, and concepts</li>
<li>Copywriting— ads, landing pages, funnels, and product pages</li>
<li>Funnel optimization—CRO, upsells, cross-sells, and conversion rate improvements</li>
<li>Scaling paid traffic and improving ROAS across all channels</li>
<li>Team leadership— managing and scaling a creative team (starting with video editors; you'll be responsible for hiring 2-3 additional video editors in your first 90 days)</li>
</ul>
<p>By <strong>"hands-on"</strong> we mean you personally execute— you're <strong>not delegating everything</strong> to a team on day one. You're in the Meta Ads Manager, you're writing copy, you're analyzing data, and you're building the playbooks that the team will eventually follow ;)</p>
<h2 id="requirements">Requirements</h2>
<p><strong>Must-Have:</strong></p>
<ul>
<li>2+ years hands-on experience in DTC / e-commerce with specific examples of brands or accounts you've directly managed</li>
<li>Strong familiarity with <strong>Shopify</strong> and <strong>Meta Ads Manager</strong></li>
<li>Solid understanding of performance marketing and numbers (ROAS, CAC etc.)</li>
<li>Fluent English (written and spoken)— clear communication is essential</li>
<li>Operator mindset— you get things done, remove blockers, and take accountability for results</li>
</ul>
<p><strong>You are:</strong></p>
<ul>
<li>A builder/ operator, not "just" a manager</li>
<li>Fast in understanding problems and finding solutions</li>
<li>Data-driven, but also creative in execution</li>
<li>Someone who takes ownership instead of waiting for instructions</li>
<li>Direct, honest, and <strong>easy to work</strong> with— no politics, no fluff</li>
<li>Collaborative— you lift the team up, not a lone wolf</li>
</ul>
<p><strong>Dealbreaker</strong></p>
<ul>
<li>Job hopping (less than 18 months at recent roles)</li>
<li>Cannot communicate in English at a very high level</li>
<li>No experience with Shopify or Meta Ads Manager</li>
<li>No spreadsheet/ data fluency</li>
</ul>
<h2 id="benefits">Benefits</h2>
<ul>
<li>Base salary: $100,000 – $120,000 USD (depending on experience and proven track record)</li>
<li>Performance bonus (Year 2+): Meaningful upside tied to revenue growth and contribution margin— strong performers realistically reach $150K–$200K+ total compensation in Year 2</li>
<li>Long-term equity: Phantom stock available after 2 years of tenure (share in exit value)</li>
<li>Profit share: Relative profit share tied to incremental revenue/profit you personally drive</li>
<li>This is a rare opportunity to build real wealth alongside a founder in a scaling business</li>
</ul>
<p><strong>Setup</strong></p>
<ul>
<li><strong>Location: Dubai based at least 6 months per year, working from our office alongside the founder for close day-to-day collaboration</strong></li>
<li><strong>Remote flexibility:</strong> The remaining 6 months can be worked <strong>remotely</strong> with travel flexibility</li>
<li>Relocation support: We support visa sponsorship and relocation logistics for the right hire</li>
</ul>
<p><strong>💬 Feel free to connect and reach out on LinkedIn:</strong> <a target="_blank" rel="noopener nofollow" href="https://www.linkedin.com/in/denise-walter-venema/">https://www.linkedin.com/in/denise-walter-venema/</a></p>