Marketplace Business Development Manager | Cloud Ecosystem

• Are you passionate about helping customers and software vendors unlock new growth opportunities through cloud marketplaces?
• Do you enjoy building strategic partnerships with hyperscalers such as AWS, Microsoft, and Google Cloud?
• Are you excited by the opportunity to shape a fast-growing marketplace business and become a trusted expert across a region?

Practical Information  

Location: London, United Kingdom | Work Arrangement: Hybrid | Contract type: Full-time | Reports to: Senior Manager Internal Audit - Finance & Operations | Visa Requirements: Valid Visa for UK | Language Requirements: Fluent/professional English, written and verbal 

At SoftwareOne, we help organizations maximize the value of technology. As cloud marketplaces continue to transform how customers purchase and manage software solutions, we are investing in a dedicated Marketplace function to accelerate growth across the Benelux and UK&I regions.

As our Marketplace Business Development Manager, you will work closely with Sales, Presales, Alliances, Vendor, Finance, Legal, and Operations teams to drive marketplace adoption and revenue growth. You will become the regional subject matter expert for cloud marketplaces and play a key role in strengthening strategic relationships with hyperscalers and software vendors. In this highly visible position, you will help customers, partners, and internal teams navigate cloud marketplace opportunities across AWS Marketplace, Microsoft Azure Marketplace, and Google Cloud Marketplace. You will identify growth opportunities, support complex marketplace transactions, drive co-sell initiatives, and enable teams across the business to leverage marketplace programs effectively.

 

Key responsibilities 

• Drive the adoption and growth of AWS Marketplace, Microsoft Azure Marketplace, and Google Cloud Marketplace across the Benelux and UK&I regions.
• Partner with Sales, Presales, and Alliance teams to identify, develop, and accelerate marketplace opportunities.
• Build and strengthen relationships with hyperscalers, strategic software vendors, and internal stakeholders to expand marketplace business.
• Support complex marketplace transactions, including Private Offers, Marketplace Private Offers (MPOs), SaaS transactions, renewals, and commercial negotiations.
• Develop marketplace playbooks, training materials, and best practices to enable sales and technical teams.
• Monitor marketplace pipeline, bookings, governance, and operational processes to ensure scalable and consistent execution.

Job Requirements

• Strong knowledge of cloud marketplace ecosystems, particularly AWS Marketplace and Microsoft Azure Marketplace.
• Understanding of Google Cloud Marketplace and cloud-based procurement models.
• Experience collaborating with software vendors, cloud providers, and alliance organizations.
• Knowledge of SaaS business models, software licensing, and cloud consumption programs.
• Ability to influence stakeholders and build strong relationships across commercial and technical teams.
• Strong communication, negotiation, and business development skills with a customer-centric mindset.

 

What we offer  

• Global company culture: We defined our 6 core values through our company culture (https://www.softwareone.com/en/our-story/our-values) 
• A mentor who supports your successful start and is at your side with advice and action 
• President’s Club: Recognition awarded by leadership and your peers 
• Flexible work: Do great work from anywhere but also visit local office to deliver excellence in team relationship 
• Lifelong education: A variety of training and development opportunities 
• Hire to Grow: We optimize our internal structures and feedback culture constantly to be your Employer of Choice, today and in future 

Company description

SoftwareOne is a global provider of software and cloud solutions. With a presence in over 70 countries and more than 12,000 professionals, we help organizations optimize software investments, modernize applications, and unlock the value of cloud, data, and AI.

Our people are at the core of everything we do. We enable collaboration across borders, continuous learning, and opportunities to grow in a fast-evolving technology landscape. Whether your focus is on technology, customer success, or business operations, your ideas matter, and your contributions make a difference.

Join a global team where you can build your skills, work with leading technologies, and make a real impact for our customers.