Inside Sales Representative
Requirements
Requires 2+ years of SaaS experience in a BDR, SDR, or junior inside sales role with fluency in German. Candidates must be proficient in Salesforce and possess strong communication skills to lead customer conversations and navigate objections.
Job Description
Siteimprove is a global leader in digital accessibility, content optimisation, and web governance, empowering organisations to deliver inclusive, high-performing digital experiences. With a strong and growing presence across EMEA, we support organisations of all sizes in making their digital presence more effective, accessible, and user-friendly.
At Siteimprove, you'll do more than build pipeline. You'll help organisations create digital experiences that include everyone. We're a fast-growing, purpose-led SaaS company with a global mission and a strong commitment to diversity, innovation, and measurable outcomes. You'll be part of a collaborative, international team where curiosity is valued, ideas are welcomed, and your career development is taken seriously.
As an Inside Sales Representative (ISR), you'll play a key role in driving growth within our existing customer base across EMEA. Sitting within our Customer Success organisation, this quota-carrying role is designed as a launchpad into full-cycle sales and a long-term career at Siteimprove.
You'll be responsible for owning smaller expansion deals end-to-end, from opportunity creation through close, while working closely with Customer Success Managers, Account Executives, and Marketing. Your work will support strategic customer relationships and directly contribute to our mission of building a more accessible digital world.
We're specifically looking for a German-speaking professional, as this role will support customers across German-speaking markets. Dutch language skills are a strong plus. We welcome candidates based in London or Copenhagen, where we have established offices, and are also open to fully remote candidates located in Germany.
We welcome candidates from all backgrounds and experiences. If you're excited about the opportunity and aligned with our mission, we encourage you to apply, even if your experience doesn't align with every qualification below.
- Drive expansion revenue from existing customers through proactive, outbound engagement
- Own a monthly ARR quota focused on smaller cross-sell and upsell opportunities
- Conduct discovery, value positioning, and demo coordination, leading to a successful close
- Partner with Customer Success Managers to identify signals for upsell and areas of unmet need
- Promote adoption of Siteimprove tools and new product features (e.g., Code Checker, Design Tool Integrations)
- Collaborate with Marketing on outbound campaigns and messaging strategies
- Maintain accurate pipeline data and opportunity tracking in Salesforce
- Contribute to team learning, best practices, and our shared culture of continuous growth
- 2+ years in SaaS, ideally in a BDR, SDR, CSE, or junior inside sales capacity
- Comfortable leading customer conversations and navigating objections
- Strong collaboration skills, especially with cross-functional teams
- Experience using Salesforce and sales engagement tools
- Interest in digital marketing, accessibility, or website optimisation is a plus
- Excellent communication and organisational skills
- Coachable, curious, and eager to grow into a full-cycle sales role
- Developing understanding of the full sales cycle, especially discovery and qualification
- Fluent German language skills required; Dutch language skills are a strong plus
- Prior success in sales development, lead generation, or inside sales, ideally within a B2B SaaS or technology environment
- Familiarity with CRM tools (e.g., Salesforce), sales engagement platforms (e.g., Outreach, Salesloft), and prospecting tools (e.g., LinkedIn Sales Navigator)
- Understanding of digital marketing, web analytics, or accessibility topics
- Experience engaging decision-makers in marketing, digital, or IT departments
- Track record of meeting or exceeding KPIs in a high-activity sales environment
At Siteimprove, we're committed to supporting your wellbeing both at work and beyond. Our UK benefits are designed to help you stay healthy, maintain a healthy work-life balance, and plan confidently for the future.
Rest and relaxation: 25 days of annual holiday, plus support for flexible and sustainable commuting to our London office.
Comprehensive benefits: Private medical coverage through Bupa, wellbeing and employee support services through Canada Life, and a weekly lunch allowance.
Prepare for the future: Company pension benefits through Aviva to help support your long-term financial goals.
Siteimprove is an equal opportunity employer
All qualified applicants will receive consideration for employment without regard to race, color, sex, sexual orientation, gender identity, religion, national origin, disability, veteran status, age, marital status, pregnancy, genetic information, or other legally protected status.
Siteimprove is a global corporation that has developed data practices to ensure your personally identifiable information is appropriately protected. Please note that personal information may be transferred, accessed, and stored globally as necessary for the uses and disclosures stated in accordance with our Privacy Policy at https://siteimprove.com/en/privacy/.
FedRAMP Authorization Notice for Job Postings
This position may involve access to systems, information, or customer environments that are subject to the Federal Risk and Authorization Management Program (FedRAMP). Where applicable, FedRAMP-related responsibilities will be outlined in the job description.
If the role includes FedRAMP-related duties, candidates may be required to meet the following requirements:
Identity Verification: Candidates must successfully complete federal I-9 employment eligibility verification.
Citizenship/Residency Requirement: Certain roles may be limited to U.S. citizens or lawful permanent residents if job duties include access to controlled systems, environments, or data.
Access Authorization: Employment offers for applicable roles are contingent upon confirmation that the candidate meets the minimum access requirements associated with the FedRAMP authorization level required for the position.
By applying, you acknowledge that, if the role includes FedRAMP-related responsibilities, employment may be subject to these authorization and verification requirements.
We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses and identifying potential inconsistencies or verification signals in application materials based on available information. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.
The base salary for this role will fall within the posted range and is determined by experience, qualifications, and location.
**Additional Compensation: Quarterly commissions subject to the terms of the applicable commission plan.
Skills
About Siteimprove
At Siteimprove, we transform access to the digital world. That’s why we created Siteimprove.ai, the Agentic Content Intelligence Platform where accessibility meets performance. Our unified platform combines accessibility, analytics, AEO, SEO, and content strategy into a seamless flow, empowering your teams to create content that’s not just compliant but impactful for both humans and AI. In a world of infinite content and evolving compliance standards, we help you go beyond the basics. With AI-powered systems and actionable insights, we ensure your digital content is relevant, easy to find, and accessible to everyone. Because reaching and engaging your entire audience doesn’t just check a box – it’s transformative.
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