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LIPTON Teas and Infusions
LIPTON Teas and Infusions

Category Manager

London Hybrid 5-10 yrs exp Beverage Manufacturing 2,733 employees
Category ManagementCategory StrategyFMCGRetail Customer InfluenceCustomer Relationship Management

Requirements

Candidates should have FMCG category management experience, ideally with major grocery retailers, and experience presenting insights to retail customers to influence decisions. They should be skilled in Kantar, NielsenIQ, Dunnhumby, or Circana, have strong analytical abilities, advanced Excel and PowerPoint skills, and be able to communicate complex data clearly.

Job Description

Job description:

 

Job title: Category Manager

 

Location: London office, hybrid

 

Type: Full-time, permanent

 

Our culture and values:

Our values — People First, Ownership, Passion for Excellence, and Consumer and Customer Centricity — shape how we work every day 🤝 We connect with care and respect, take responsibility for our contribution and keep finding better ways to deliver for our consumers and customers.

Bring your ideas and curiosity. You’ll learn through hands-on experience, share knowledge and work with colleagues who support one another. Together, we create an inclusive environment where everyone can contribute and take pride in what we build.

 

Introduction:

 

Your role:

Lead the Tea category agenda at Tesco – Lipton’s biggest UK account – and turn data into stories that shape how millions of shoppers buy tea.

As Category Manager, you’ll lead category strategy for our biggest accounts. Working with Commercial and Marketing, you’ll use shopper and market insight to build compelling recommendations, deliver category reviews and agree joint growth plans with our retail partners. You’ll report to the Head of Category, with strong exposure to senior leadership and the chance to own high-impact projects from idea to delivery.

 

Your key responsibilities:

  • Lead category strategy – be the Tea expert, spotting growth opportunities and shaping customer category plans.
  • Influence customers – deliver category reviews and range recommendations that drive buying decisions, and build trusted relationships with buying teams.
  • Drive performance – analyse shopper, consumer and market data to spot trends and recommend actions.
  • Build capability – partner with Commercial and Marketing, and develop reporting and dashboards that make category thinking part of everyday decisions.

 

What we are looking for:

  • Category management experience in FMCG, ideally managing accounts with major grocery retailers (Tesco, Sainsbury’s, Morrisons, Asda).
  • Experience presenting insight directly to retail customers and influencing their decisions.
  • Hands-on knowledge of Kantar, NielsenIQ, Dunnhumby or Circana.
  • Strong analytical skills and the ability to turn complex data into a clear 5–10 slide story.
  • A confident, curious peer who challenges the status quo and influences without formal authority.
  • Advanced Excel and PowerPoint.

 

🌱 What’s in it for you:

Own a flagship account — Lead category work for Tesco, Lipton’s biggest UK account.
Be seen — Present to senior leadership and major external customers, with real scope to shape how we do category management.
Grow with us — Build a path towards Senior Category Manager and future people leadership.
Iconic brands, flexible setup — Work on Lipton, PG Tips and Pukka from our Southwark office near Waterloo, with a hybrid model of 2–3 office days.

 

What to expect from us:

 

We know recruitment can be stressful, so we keep it straightforward: usually 2–3 stages, including an online interview and an on-site conversation in London with a short data case. We aim to review every CV within 2 weeks.

 

We are committed to equity, inclusion and diversity, and welcome applications from people of all backgrounds. We want you to bring your whole self to work.

 

Skills

Category ManagementCategory StrategyFMCGRetail Customer InfluenceCustomer Relationship ManagementShopper InsightConsumer InsightMarket AnalysisData AnalysisCategory ReviewsRange RecommendationsJoint Growth PlanningKantarNielsenIQDunnhumbyCircana

About LIPTON Teas and Infusions

LIPTON Teas and Infusions is the world's largest tea business with a remarkable portfolio of over 30 world-class brands, including iconic names like Lipton, PG Tips, TAZO, Pukka and T2. Based in the Netherlands and operating in more than 100 countries, we pioneer innovative, premium and sustainable teas and infusions to delight our consumers daily. Our commitment is to drive the entire tea industry upwards and create value for all and the planet, from farmers to consumers, retailers, team members, partners, and shareholders. We take a long-term approach, investing in innovative and sustainable practices that deliver responsible growth, with a keen focus on meeting the needs of our customers and consumers, protecting the environment, and making a positive impact on people's lives.

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